Group Marketing Manager (Centurion)

SUMMARY:
Job Purpose: Need to develop effective marketing strategies and ensure that marketing plans are properly implemented by means of different activities including but not limited to go-to market launches, advertising, email campaigns, events and social media.

Qualifications and or Experience:  

• Matric Certificate. 
• Bachelor’s degree in marketing/ business administration or relevant other qualification. 
• Additional related courses/qualifications and advantage. 
• Proven experience 10+ years in a senior marketing role, with a track record of successful marketing campaigns and team leadership 
• Strong understanding of current digital marketing techniques and best practices 
• Strong proficiency in Microsoft Office

• Develop and implement comprehensive marketing strategies, plans and campaigns to achieve business goals and drive aggressive business growth and scale.
• Staying abreast of current market conditions, competitors and segments to identify opportunities and understand customer needs and preferences.

• Manage the budget, scope of work and delivery service providers
• Provide superior customer service levels that exceed customer expectations while staying in line with Company policies and procedures
• Adhere to high ethical standards, and comply with all regulations/ applicable laws
• Interacting with customers and suppliers on a regular basis to ensure satisfaction and gain useful feedback

• Identify and allocate key service providers to deliver against campaign objectives
• Oversee the creation and execution of innovative marketing campaigns across multiple channels, including digital, social media, print, and events.
• Analyse and measure the effectiveness of marketing campaigns, making data-driven decision to optimize performance.

• Lead brand positioning and messaging to ensure consistency and strengthen brand identity.
• Create and manage the brand messaging matrix and drive this across the business and with service providers. 
• Ensure the brand is represented accurately and consistently across all external and internal communication channels

• Lead digital marketing initiatives, including SEO (Search Engine Optimization, SEM (Search Engine Marketing), email marketing, and content marketing.
• Stay abreast of digital marketing trends and technologies to keep the company at the forefront of the industry

• Prepare and manage the marketing budget together with the CMO, ensuring efficient allocation of resources and funds
• Track and report on marketing expenditure and ROI.

POSITION INFO:
Kindly apply if you meet the minimum requirements. Should you not hear back from us within 2 weeks consider your application as unsuccessful.